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What is Matched Betting?

If you’ve ever gambled before, then you know how talented casinos are at pretending to be generous. They‘ll offer hundreds of dollars in ‘bonus money’ that always inexplicably disappears in minutes.

Matched betting is simply the process of extracting that bonus money, and turning it into cash, without risking a dime. In the US, where legal sports betting is still in its’ infancy, sports books have sign up offers worth hundreds of dollars; you can make a couple hundred dollars with only a few minutes of work.

Matched Betting USA

Matched betting isn’t a common practice (yet) in America, but in Europe there’s a massive subculture revolving around it. They’ve made up a lot of their own jargon, which I’m going to ignore in this guide for simplicities sake.

Just because it doesn’t exist yet doesn’t mean it shouldn’t…

Match Betting In The Us Today

Matched betting isn’t common yet in the US, and that’s exactly why now is the best time to start doing it. You may not have realized, but since the SCOTUS decision in 2018, sports betting has been growing like wildfire. Analysts expect the industry to grow by 10x, and exist in 80% of US states by 2025. As a result, US sportsbooks have crazy introductory offers, and since no one’s doing matched betting here many of them are extremely easy to take advantage of. I’ve personally made a good amount of money through this and I’m no rocket scientist.

How does it work exactly?

Through sports betting. The beauty of sports betting is that there will always be multiple books offering similar odds for the same game (if for some reason the odds vary a lot across books this is a GOLDEN opportunity to make A LOT of money through a separate technique).

Match Betting In The Us Dollars

In other words, you can bet on one team with one book, and bet on the opposite team with another book. In a two outcome game like tennis (which I HIGHLY recommend starting with), where there’s two opponents and no possibility of a tie, you can place two bets in such a way that you’re not actually betting on anything at all.

Let’s do a (not so) hypothetical:

Match Betting In The Us Constitution

Sugarhouse has a really great introductory offer that gives you 250 dollars in bonus money just for depositing the same amount; however, you only get the winnings from your bonus money, not the money itself.

Now imagine there’s a tennis game tomorrow with odds +165 to -240 for player A against player B on sugarhouse. you place your $250 free bet on player A. Now this means if player A wins you get $412.5 dollars (remember with this bonus you only get the WINNINGS not the PAYOUT).

….Now what if player A loses?

Well that’s why you’re not done yet. Open up another browser, log into another book (let’s say resortscasino) and find the same game: player A vs player B; with this book you see the odds are +165 to -290. Now place your bet on player B, making sure that the payout if player B wins is 412.5 dollars IE the same as what sugarhouse will pay you if player A wins. You can figure this out with simple trial and error using one of these calculators. It comes out to about $307 dollars. Place your bet, and you’re done.

Now lets look at the possibilities

If player A wins, your money in resorts goes to zero, but you get $412 dollars from sugarhouse; since you only put in $307, this means you just made over $100. If player B wins, your money in sugarhouse goes to zero, but your money resorts is now $412, which means that you again made over $100. No matter who wins (and remember there’s no ties in tennis), you gain over $100. Not half bad for setting up an account and doing a calculation your 8 year old brother can do.

And in an ideal scenario you would find a game with tighter odds, and your second bet would be placed to unlock more bonus money. In other words, you can make A LOT more money from the same scenario if you’re smart about it.

A Word of Warning

Matched betting works 100% of the time only if you are 100% sure of EXACTLY what will happen in any given scenario; this means knowing how each books bonus policy works. Now lucky for us, books legally have to give us this information in their terms and conditions.

Make sure to read through the T&Cs of the bonus very carefully before you place any bets. Understand any play through requirements, and what exactly you need to do to unlock the bonus. The good news is since there aren’t hordes of people doing matched betting in the US, most offers are pretty straightforward compared to Europe, where they’re actively trying trip matched bettors up. I’ll go through how to read T&Cs in future articles, but for now, be cautious.